LI AUTO applies for MEGA trademark for its first pure electric vehicle

On June 19th, it was reported that LI AUTO’s affiliated companies have recently applied to register several trademarks including “MEGA” and “MAGE”, “MEKA”, “MECA”, etc.

LI AUTO
LI AUTO

On June 17th, LI AUTO held its Family Tech Day press conference, announcing the name of its first pure electric vehicle, an MPV flagship model called “MEGA” (internal code W01). This model is expected to be released at the end of this year.

LI AUTO officials stated: “LI MEGA will become the first product with sales exceeding 500,000, regardless of energy form or body shape, breaking the traditional notion that high-end pure electric vehicles cannot become popular products.”

截屏 ()
LI AUTO

According to previous reports, a sketch of MEGA drawn by LI AUTO designer Benjamin Baum was recently exposed online, showing the side profile of LI AUTO’s new car. LI AUTO founder Li Xiang forwarded the leaked image and revealed that the design inspiration for this model comes from whales.

LI AUTO
LI AUTO

Although the exterior design of LI AUTO MEGA has not been announced yet, the disguised spy photos of this model have been exposed several times. Based on the sketch, MEGA adopts a streamlined design and has a super-tilted front windshield.

In addition to announcing the name of LI AUTO’s new car, LI AUTO also launched the 800V high-voltage platform 5C battery at the press conference on June 17, with a peak charging power of over 500kw, claiming “9 minutes and 30 seconds for a range of 400 kilometers, and 22 minutes for a range of 600 kilometers after charging”. In addition, LI AUTO announced that it will begin testing its urban NOA feature this month in Beijing and Shanghai, and will open its commuting NOA feature in half a year.

 

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